RPI Print adds U.S. revenue chief and Europe GM as it scales

RPI Print named Noah Rogers as chief revenue officer in the U.S. and Hayco van Gaal as executive vice president and general manager in Europe as the company pushes growth in digital print and white-label fulfillment. The moves come as RPI Print expands its platform, deepens its automation strategy and rolls out a new partnership with Mediaclip.

Why it matters: - RPI Print is adding senior leadership in its two key growth regions as it tries to scale digitally enabled print and fulfillment. - The appointments are tied to the company’s broader push into API-driven platform tools, automation and wider global fulfillment. - The leadership changes also mark a transition in Europe after Paul Adriaans retires following 16 years leading the company’s European business.

What happened: - RPI Print appointed Noah Rogers as chief revenue officer in the U.S. - RPI Print named Hayco van Gaal executive vice president and general manager in Eindhoven, overseeing Europe. - The company said both leaders will focus on growth opportunities in digital print and white-label fulfillment. - The appointments were announced Sept. 29, 2026.

The details: - Rogers brings decades of sales and leadership experience in financial print, including roles at RR Donnelley and DFIN. - Rogers previously helped lead a platform transformation that moved customers from manual processes to digital workflows. - RPI Print said Rogers will oversee commercial strategy and partnerships with mid-market and enterprise customers. - Van Gaal has international sales and marketing experience in the print and imaging industry. - Van Gaal’s leadership approach centers on trust, collaboration and execution. - The company said Van Gaal is known for building engaged teams and delivering results from a clear strategy. - RPI Print said its platform functions are accessible through the company’s API without additional partner integration. - Those capabilities include a broader product range, shipping options in the U.S. and Canada, product creation tools and more order visibility. - RPI Print said those capabilities will roll out globally over the next year. - The company recently announced a strategic partnership with Mediaclip to expand personalized production and fulfillment worldwide. - The partnership is designed to create a single integrated experience from product creation through final delivery. - RPI Print describes itself as an AI-supported technology platform for creative brands. - The company combines print, e-commerce fulfillment and logistics in one solution. - RPI Print says it produces only what is ordered to reduce waste. - Blurb, the book-creation and self-publishing platform, is part of RPI Print.

Between the lines: - The appointments suggest RPI Print is building out leadership ahead of a broader commercial push in the U.S. and Europe. - The company is pairing leadership hires with product and platform investments, which points to a strategy built around scale rather than isolated regional growth. - The Mediaclip deal and the API-based platform expansion both indicate RPI Print wants to make its offering easier to adopt for partners and customers. - Rogers’ background in digital workflow transformation fits a business trying to move customers from manual ordering toward automated fulfillment.

What's next: - RPI Print said the newly added platform capabilities will continue rolling out worldwide over the next 12 months. - Rogers will begin shaping U.S. commercial strategy and customer partnerships. - Van Gaal will take over European leadership as Adriaans retires. - The company is expected to keep emphasizing automation, API access and integrated fulfillment as it expands.

The bottom line: - RPI Print is betting that new leadership plus platform upgrades will help it capture more of the growing market for digital print and white-label fulfillment. - More information is available in the company’s announcement: RPI Print